Research Objectives: Find out what causes drivers to cancel short trips.
Project duration: 1 month
Problem Statement: Ordering a scooter taxi could take 30+ minutes:drivers cancel trips / don't move/drive away.
🔍 Top Findings Contextual Inquiry research.
As I observed GoJek scooter taxi drivers navigating the bustling Indonesian traffic, it became clear that their attention is constantly in flux due to the chaotic environment and physical demands of driving. Distractions like conversations with peers and family video calls are common, posing safety risks and impacting service quality. To address this, systems like Autobit incentivize drivers with performance metrics, helping them stay focused.
✅ Workshop Objectives
Develop and validate hypothesis solutions
Project duration: 2 days
Problem Statement: Ordering a scooter taxi could take 30+ minutes:drivers cancel trips / don't move/drive away.
Workshop outcomes
The problem needs to be addressed to both drivers and passengers.
For the drivers:
For passengers:
(!) Improve the Autobit system (needs more exploration)